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Japan-based automobile maker Datsun on Thursday launched a new sports version of its small car, redi-Go, priced at ₹3.49 lakh (ex-showroom, Delhi). The new version will be available for sale during the festive season.
The redi-Go Sport is a limited edition dressed with bold stripes and accents on the exterior, together with a host of new features for customers seeking an active lifestyle, the company said.
The company has also announced that female wrestler Sakshi Malik will be the face of the Datsun redi-Go Sport. Malik will be featured in an upcoming Datsun advertising campaign for the car, the company said.
Among the exterior features of the redi-Go Sport are theme grille-red accents, theme wheel cover, sporty graphics and sporty roof spoiler. The black interiors include sporty dashboard, Bluetooth audio system and remote key-less entry and rear parking sensor.
“Datsun redi-Go has redefined the value proposition offered to young achievers in India. Now we are delighted to introduce the limited edition Datsun redi-Go Sport, which adds a sporty-themed option for customers during the festive season,” Arun Malhotra, Managing Director, Nissan Motor India, said.
The new variant will be available as the top grade and will be available at all 227 Datsun dealerships across India.
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