Mumbai-based online logistics start-up Porter has launched operations in Hyderabad.

Announcing this at a press conference on Monday, Chief Executive Officer and co-founder Pranav Goel told newspersons that it has started operations in the city with 200 vehicles, which could make four hundred trips a day.

“In Mumbai, we started with two vehicles and have now reached 600 vehicles with over 10,000 customers. We hope to ramp up the Hyderabad operations to 500 vehicles, making 1,500 trips a day, over the next three months,’’ he said.

Services Porter offers users to hire vehicles for re-location or to move perishables, e-commerce deliveries and even construction supplies, through mini trucks and tempos. The services can be booked on a mobile app.

The base price for vehicles is pegged at two slabs of ₹150 and ₹200 (for 2 km) after which ₹15 will be charged per kilometre.

Target segment “Our focus is on small business customers and SMEs, though we have also tied up with institutional customers such as ITC, Reliance and Godrej,” Goel said. Porter, present in five cities of Mumbai, Delhi, Bengaluru, Hyderabad and Chennai, with a combined customer base of 20,000, will be commencing operations in Pune and Ahmedabad shortly.

It recently raised $5.5 million from Sequoia Capital.