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Robots do not have a conscience, but robot makers seem to have plenty of it. This Indian robot making firm has decided not to develop robots for defence applications, and stick to making robots for warehouse uses only.
GreyOrange, whose clients include several retailers and e-commerce players across India, Japan, Singapore, Chile, and Europe, is now expanding to the US, and is establishing its US headquarters in Atlanta, Georgia.
Automated worker
The company, which is making robots in India and China, will also start making robots in the US next year. Thousands of GreyOrange robots are already deployed in the US. They will drastically reduce the 15-16-km walk the average warehouse worker clocks every day. The robots are standardised, meaning the same kind of robots are used everywhere. Samay Kohli, CEO and co-founder, GreyOrange, which employs more than 50 per cent of its global staff of 500 in research and development (R&D), says that robots are companions to human beings and will help humans focus on value-added services. Its R&D staff are spread across Boston, Singapore and Gurugram.
The company expects to see explosive growth in the e-commerce and warehousing segment in the US, where its robots will start working at three sites in one-two months, and two more sites are in pipeline. GreyOrange’s customers include retailers, e-commerce players, and telecom players as handsets are largely distributed through carriers or service providers, Kohli told BusinessLine, adding that he could not reveal the names of clients.
Globally, its robots are installed in 60 client sites, and its customers include Myntra and Flipkart; Ninja Van, a last-mile services company, and Nitori, Sodimac and Pepperfry, which are furniture retailers.
They are all in the retail and warehousing space, an area that GreyOrange has decided to focus on for the long term. Its biggest markets are India and Japan.
Focus area
GreyOrange will also help its clients with high attrition levels in warehousing staff that several companies face. “Lack of career growth prompts the warehouse staff to change jobs frequently,” Kohli said.
GreyOrange, whose revenue is in millions of dollars and expects to grow 100 per cent year-on-year for the next five years, has plans to stay in the Artificial Intelligence and robotics space alone for the long term.
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