Info-tech

Now, use regional languages to shop on Flipkart

PTI Bengaluru | Updated on June 24, 2020 Published on June 24, 2020

The logo of Flipkart   -  REUTERS

The e-commerce platform enables Tamil, Telugu and Kannada to be more inclusive and accessible

Flipkart, a homegrown e-commerce marketplace, on Wednesday enabled three new languages on its platform - Tamil, Telugu and Kannada - as part of its vision to make online commerce more inclusive and accessible for users.

The launch would help reduce barriers to e-commerce for native language speakers, the company said in a statement.

“Following the launch of Hindi interface last year, the new regional languages interface have been built on Flipkart’s Localisation and Translation Platform that will empower customers to comfortably undertake an end-to-end e-commerce journey in their local language with ease,” the statement said.

Published on June 24, 2020
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