JetSynthesys, a leading technology and digital innovation company, and Hello Network, Inc, founded by Orkut Büyükkökten, founder of Orkut.com, has announced a joint venture in India called Jet Hello.

Under the joint venture, JetSynthesys will be responsible for larger business strategy and operations, marketing and monetisation for Hello to strengthen its reach in the Indian market, while the Hello team will continue developing innovative technologies to bring a world-class platform.

Hello will also provide JetSynthesys access to a global talent pool and experience in social networking from Orkut himself, the companies said in a joint statement. JetSynthesys will also leverage its existing products, network of influencers as well as pool of celebrities to derive synergistic value for Jet Hello.

Rajan Navani, Managing Director and CEO, JetSynthesys Pvt. Ltd. said, “Jet Hello aims to provide users with a fresh, interest-based social networking experience. With expertise in the Indian market, coupled with strong operational experience in bringing mobile apps to India, we believe we are well matched to strengthen Jet Hello’s presence in the Indian market.”

Orkut Büyükkökten said, “Making a social network for India which is driven by communities and enables connections of like-minded people, in real life as well, is our focus. We are committed to enhancing the social network experience of every Indian user & I’m delighted to say hello to India, once again!"

Launched in 2016, Hello has received a tremendous response across geographies, including Brazil, with over 1 million downloads, with active users spending over 320 minutes each month on the app.