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TATA AIG General Insurance has won the Celent Asia Insurance Award - Service at the Celent Asia Insurance Awards function held in Hong Kong. The service award recognises the TAGIC CRM Platform designed and implemented by IT and BPO services company, MphasiS.
The platform enhances the adaptability of the PeopleSoft enterprise (workforce administration, payroll interface, employee and manager self-service and recruitment solutions) and improves customer-service by tracking the existing and potential needs of customers and accordingly offering products.
The multi-channel optimisation reduces operational cost and provides greater synchronisation between channels, thereby boosting customer satisfaction, a company press release said.
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