Beginning this Thursday (August 6), the number of cars going to the Hi-Tec City area in Hyderabad would be lesser. The IT industry has begun an awareness campaign Car Free Thursday to encourage IT employees to user other means to get to their work places.

“The idea is to see less number of vehicles on the roads. Though there is no exact number available, about 20-25 per cent of all the employees in the IT and BPO sector come in their own cars to offices. Our idea is to reduce this number to a certain extent,” Ramesh Loganathan, President of Hyderabad Software Exporters’ Association (HYSEA), has said.

The HYSEA has teamed up with the Telangana Government, Telangana State Road Transport Corporation (TSRTC) and other stakeholders to popularise the concept among the IT crowd. Transportation modes like carpooling, cycling, MMTS (local railway service) and walking to work will be promoted. The TSRTC will introduce 62 additional buses in designated routes. Announcing the details of the programme, Telangana IT secretary Jayesh Ranjan asked IT firms to encourage their staff to take part in the initiative in order to make Cyberabad the best place to work and live.

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