Comments
Singapore Tourism Board has embarked on a 8-city roadshow to strengthen travel trade relations with India.
GB Srithar, Regional Director (South Asia Middle East Africa), STB, said the board has been engaging travellers through partnership and other marketing initiatives.
The small heavily urbanised island-state in South-East Asia registered a 17 per cent rise in visitor arrivals between January and May this year.
2017 was a record year for STB as visitor arrivals from India crossed the one-million mark for the third year in a row. India also continues to be the top source market for visitor arrivals in the cruise segment. Over 1.27 lakh cruise passengers from India sailed out of Singapore’s shores, showing a year-on-year increase of 25 per cent from 2016.
The Board has lined up a series of collaborative initiatives to entice and welcome more Indian travellers to Singapore in 2018. This includes the 8-city road show between July 16 and 26 and showcasing Singapore’s diverse offerings to the target audience — families with kids, early and established careers, cruise travellers, meetings and incentive groups.
Comments
COMMENT NOW
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.