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Audi revs up for 2016

Updated on: Dec 31, 2015

Audi is preparing to lay the foundations for future growth in 2016 and will continue with its high levels of investment.

According to the latest update on its website, the planned capital expenditure is over €3 billion, of which half has been earmarked for its sites in Ingolstadt and Neckarsulm in Germany. “We are continuing with our high levels of investment in future technologies to enhance the strong position of our brand,” said CEO, Rupert Stadler. The carmaker plans to enter a new market segment with the Q2 next year and will also present the successor to the Q5. In 2018, the first large series battery electric vehicle will be launched. By 2020, Audi will expand its model range to include 60 different automobiles. “With the current investment programme, we want to enhance the brand’s strong position, but at the same time, we aim to achieve additional financial scope by means of further process and cost optimisation,” CFO Axel Strotbek said.

Published on March 10, 2018

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