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Mindshare, the global media agency network, has today announced two major leadership changes for their Growth Markets region.
Amrita Randhawa is promoted to Asia Pacific CEO. Randhawa, previously the CEO for Mindshare Greater China, will continue to be based in Shanghai, where she will continue to manage Mindshare China as its Executive Chairperson, in addition to her overall Asia Pacific duties.
Randhawa has been with the agency for over 12 years working across the Delhi, Mumbai, Beijing, Shanghai and APAC Regional office in Singapore. Since taking on the remit of Greater China last year, she has worked with the leadership in Taiwan and Hong Kong. Her leadership has been recognised at several forums including the inaugural Women Leading Change Awards, Campaign 40 under 40, Ad Age China’s Women to Watch and Campaign’s Greater China Agency Leader of the Year.
Prasanth Kumar has been promoted to CEO for MENA and Africa in addition to his current role as the CEO for South Asia. During his time as the Mindshare India CEO he developed a record for not just the most number of new business wins by a single market, but also a tradition of external accolades, which included such highlights as a Glass Lion at Canes and an average of over 250 external awards per year.
Randhawa and Kumar will continue to work with Ashutosh Srivastava, the Executive Chairperson & CEO for Growth Markets, comprising APAC, MENA, Africa & Russia/CIS.
Prasanth Kumar
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