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NCL Industries Ltd, which makes Nagarjuna Cement, has signed Telugu cinema actor Varun Tej Konidela as its brand ambassador. Nagarjuna Cement is redesigning its communication strategy to a more modern and vibrant approach with this partnership.
Varun Tej will feature in a new song as well as in TVCs by Nagarjuna Cement.
“His vibrant and relatable personality resonates well with audiences across all demographics, who we aim to connect and engage with through our brand campaign,’’ K. Ravi, Managing Director, NCL Industries Ltd said in a release.
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