Mexican-style quick service restaurant chain Taco Bell has entered the North Indian market with the launch of its first restaurant in New Delhi, after a partnership with Burman Hospitality Pvt Ltd, its first franchisee in India incorporated by the promoter family of Dabur.
Taco Bell, which is part of the Yum Brands, has six restaurants in Bangalore and Mumbai. These restaurants are being directly run by Yum Brands.
“Taco Bell with Burman Hospitality Pvt Limited aims to take the count to 25 restaurants in the next 18-24 months,” an official statement said.
Expanding footprint Unnat Verma, General Manager – Taco Bell & Pizza Hut, said, “With a strong proof of concept in Bengaluru and Mumbai, we are now eager to increase our footprint across India and are delighted to work with Burman Hospitality as part of our expansion strategy into northern States including New Delhi, Punjab, Chandigarh and Uttarakhand.”
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.