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Sundaram Business Services, the BPO arm of Sundaram Finance, has bagged three domestic deals in the voice-based BPO.
This follows the three new Australian BPO deals announced last month. It did not reveal the name of the new clients (all from Mumbai) nor the deal size.
The first deal is in the media and entertainment space, where SBS will handle inbound and outbound calling for game shows and reality TV participation.
The other two deals are in the auto space, where SBS will handle the setting up of car service appointments with specific dealerships through telemarketing.
In the real estate space, SBS is setting up a customer service helpline for large residential and township projects, says a company press release.
As part of these three deals, SBS is expected to support and service half a million voice calls over the next year, says the release.
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