‘IoT is key factor in how people, brands transform themselves’

“Social media and influencers play a vital role. Everything is going mobile thanks to the penetration of smartphones,” said Sumit Chauhan, Head - Lifestyle Business, Harman International.

Speaking at the Visionary Leadership Summit and Alumni Reunion ‘Drishti 2019’ hosted by the Indian Institute of Management Bangalore’s (IIMB) PGPEM students, in association with NSRCEL, Chauhan spoke about the value and association of brands in an individual’s life.

He further said the Internet of Things (IoT) is becoming a key factor in how people and brands want to transform themselves.

Professor G. Raghuram, Director, IIM Bangalore, spoke about the new infrastructure being built at the existing and the new IIMB campuses and how they are to be utilised in the best possible manner. He also shared his views on the PGPEM programme. “Everybody is in the programme for the learning value,” he added.

The event features keynote speeches, panel discussions, workshops on digital marketing and a hackathon night. The industry leaders showed a glimpse of what the future holds.

In the panel discussion on ‘Dealing with Technological Disruption’, Piyush Chowhan, CIO, Arvind Lifestyle, said, “Disruption is not about technology. It is about reinventing the business model you are working on.” Chowhan predicted, “In 10 years, the regular job of a data scientist will not exist.”

Professor Anshuman Tripathy, a faculty member from the Production and Operations Management department at IIMB, moderated the panel discussion on ‘Digital Transformation.’ Professor Prakash Bagri, adjunct faculty, IIMB, moderated the discussion on ‘Dealing with Technological Disruption.’

Professor P.C. Narayan, an adjunct faculty member from the Finance and Accounting department at IIMN moderated the panel on ‘Alternative Finance’, while Madhuvathi Ananth, Head, Seller Marketing - Flipkart Marketplace, moderated the one on ‘Women Who Took up the Unconventional Path.’

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