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Jainhits, a ‘direct to network’ service that aims to digitise satellite channels, and Kerala Cable Association have announced a ‘direct to network’ facility for the State.
The ‘hits’ platform is the cheapest alternative for cable operators since they not need set up expensive individual digital head-ends.
INTEGRATED BROADCAST
This technology is also moving to integrate broadcasting and broadband Internet services. As a result, cable operators will soon be offering a number of value-added services to enhance income from existing cable networks.
Hits technology will help achieve digitisation and addressability, a spokesperson for NSTPL, parent of Jainhits, said.
Jainhits will transmit signals through head-end located virtually in the sky. The cable operator will provide transmission to subscribers through a set-top box.
EARTH STATION
Jainhits will downlink all channels to the earth station in Greater Noida which will be multiplexed and uplinked to the satellite.
These channels can then be downlinked from the satellite by multi-system operators and local cable operators using a satellite antenna and fed to subscribers through existing cable lines.
Subscriber management system and conditional access system will help monitor and control all accounting, billing and cable distribution related business functions of subscribers.
There are about 60,000 cable operators and about 6,000 head-end operators in the country.
> vinson.kurian@theihindu.co.in
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