Auto focus

Roadster, the first Indian clothing brand to tie-up with MotoGP

Our Bureau | Updated on January 17, 2018


Indian brand launches new exclusive range of riding gear

Roadster, Myntra’s outdoor lifestyle brand, has launched an all-new licensed Roadster MotoGP collection, becoming the first Indian brand to enter into an exclusive collaboration with the world’s premier motorcycling championship.

The special-edition Roadster MotoGP collection includes jackets, denims and t-shirts. The wide range of clothing made especially for the bikers after a lot of research to fulfil their needs, Myntra said in a statement. The selection of exclusive touring apparel delivers exceptional style and protection to the bikers.

“The premium quality fabric collection is a perfect synthesis of style, comfort and advanced fitting solutions,” added the company.

The abrasion-resistant jackets incorporate air vents and accordion panels along with a detachable thermal lining making it fit for all weather conditions. The pockets built into the lining helps for quick access and storage of riding gears. The adjustable straps make the jackets a snug, good fit for any rider.

The denim riding pants are crafted in hand-discharged indigo fabric makes it stretchable and resilience, while the cotton t-shirts and shirts absorb moisture to enhance rider comfort. Dyed with luminous paint, which absorbs ambient light and glows in the dark, the shirts are available in different prints and multiple styles.

Roadster marks a new “code for the road” by bringing such premium merchandise to Indian biking enthusiasts, with a focus on functional design and affordability. The distinctive riding jackets are priced at ₹10,000 and the shirts and t-shirts cost ₹1,000 and ₹900 respectively.

Published on August 18, 2016

Follow us on Telegram, Facebook, Twitter, Instagram, YouTube and Linkedin. You can also download our Android App or IOS App.

This article is closed for comments.
Please Email the Editor