The Hindu Business Line : Friday, March 29, 2002

Bharti targets young with `youtopia' plan
WITH the number of cell-phone subscribers in Chennai growing dramatically by 130 per cent in the past year to hit close to 2.5 lakh subscribers currently, cellular service provider, Bharti Mobinet Ltd, better known as Airtel, recently launched a ... More

Vadilal keeps its cool as competition hots up -- Prefers consolidation to new investments
EVEN as the Rs 80-crore Vadilal Industries Ltd (VIL) sets out to consolidate the operations of its flagship ice-cream division, the Ahmedabad-based company is taking it cool on making fresh investments in regions beyond its strongholds. This ... More

Sony bags TV rights for cricket World Cup
IN the biggest-ever broadcast licensing deal in cricket, Sony Entertainment Television (SET) has acquired the exclusive cable and satellite TV rights for live telecast of ICC Cricket Tournaments to be held from 2002 to 2007. These rights for ... More

Sony may add music, news channels to bouquet
TAKING a cue from Harry Belafonte's song, MTV India is doing a Mona Lisa, reserving a ` mystic smile' for broadcasters trying to add the music channel to their bouquets. MTV is watched by an estimated 23 million viewers in India, making the ... More

Reaching out
A person making a call from a telecart introduced by Tata Teleservices in Hyderabad on Thursday. The telecart is part of the company's initiative to make telecom services available to people anytime, anywhere. ... More

ADVERTISING

Accounting for every minute at work, the O&M way
IMAGINE if you had to be accountable for every minute you spend at the office, spelling out in 15-minute blocks what work you have actually put in during the day. That's what advertising agency Ogilvy & Mather's (O&M) time-sheet system has ... More

CHANNELS AND FRANCHISES

Sundaram Motors, Merc dealer for TN
DAIMLERCHRYSLER India has announced the appointment of Sundaram Motors as its second Mercedes-Benz dealer for Tamil Nadu. Sundaram Motors will also continue to remain the authorised Mercedes-Benz dealer for Karnataka. Company officials said ... More

RETAILING

Lasalle to roll out across 40 cities
LASALLE, a leather goods and soft-luggage brand from the Rs 100-crore KCK Group, expects to garner Rs 12 crore turnover in the domestic market during 2002-03. The brand, which has had a selective launch in a few northern cities in the current ... More

Kodak to expand `Photoshop' network
KODAK India Ltd is banking on expanding its Kodak Photoshop Network Member programme to strengthen its photography products and services business in the current year. Company officials told Business Line that the network programme, ... More

OUTLOOK

`Colour TVs, ACs to drive consumer durables sector'
AIR-CONDITIONERS and colour televisions will be the growth drivers for the consumer durables sector this year. According to Consumer Electronics and Television Manufacturers Association (CETMA), air-conditioners are expected to grow at 20 per ... More

TRENDS

'Sale' has no season now
EVERYTHING in Chennai is On Sale. Turn the newspaper, and one major apparel company or the other is pleading with you to come take away their branded shirt or trouser at just half the price of what you would pay at the showroom. Driving has ... More

NEW PRODUCTS & SERVICES

Mukta Arts to fight piracy
IN a bid to fight piracy, Mukta Arts has launched an interactive film music CD-ROM of their latest film Badhaai ho Badhaai. "To fight CD piracy, we need to give our consumers this kind of value addition in technology,'' said Ms Shenaz ... More

DRL launches new drug
DR Reddy's Laboratories Ltd announced the launch of Bicalutamide (generic name), which was indicated for the treatment of advanced prostate cancer, making the company the first to launch such a drug in the country. With a global market share of ... More

Santro Zip Plus launched in Guwahati
GUWAHATI: Mukesh Hyundai has launched its much-awaited Santro Zip Plus in Guwahati. The new model has been introduced in two new colours - forest dew and suave blue. The company claims that the car has a sophisticated in-built sensory ... More

Brand Quest

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