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Our Bureau

Chennai , Nov. 4

CANON India Pvt Ltd has launched nine inkjet printers under the new sub-brand Pixma and hopes to capture 27 per cent of the Indian market by 2005.

Mr Alok Bharadwaj, Director and General Manager, Consumer Imaging & Information Division, Office System Solution Products, Canon India, said the South has been an important market. Mr Bharadwaj said that these new products are targeted at homes and SOHOs. These products have been designed to be economical and also futuristic, as consumers cannot upgrade very often. Besides the facility of printing on both sides of the paper, consumers can print on CDs and DVDs.

The products' prices range from Rs 3,995 to Rs 27,995.

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