ASUS, a consumer notebook vendor, is eyeing 20 per cent market share of the two million units tablet segment in India in the next calendar year.

With a seven per cent market share in tablet market, the company is going for aggressive marketing and also launching new products to suit the consumers and capture 20 per cent share, Uneaz Quraishi, Director, Sales and Distribution, System Business Group-India, Asus India Pvt Ltd, told reporters here.

The company is also aiming to increase its market share in the netbook and notebook segment, which is growing at even pace, and increase its market share from the present seven per cent.

Quraishi was here to open the second ASUS store in Coimbatore and the third in Tamil Nadu. He said the company, with 60 stores at present, would have 100 stores by March 31 and 15 stores would be opened by this month.

As against the 30 per cent annual growth of tablets, net and notebooks industry, the company is witnessing about 15 per cent annual growth, he said, adding that China is the No.1 for its customer base with 5.5 million units sales per year with 200 partners and 1,000 dealers.

(This article was published on December 15, 2012)
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