LG Electronics flagged off its campaign “LG Lifestyle and Service on wheels” today in Hyderabad.

Launched last year, the campaign has covered 16 cities and 5 states, and plans to cover 35 cities by the end of the year.

More than 15,000 customers engaged till date and around 50,000 will be engaged by end of November.

The campaign has covered 93 RWAs in South India and plans to visit 8 RWAs in Hyderabad.

Mr Bhattacharjee, Regional Manager, Andhra Pradesh, LG India, said consumers want better quality, differentiated features for top-class performance, strong after sales service standards.