New customer sets shaped by the pandemic
advertising and marketing
On the campaign trail
A recap of our favourite campaigns
Chipping off the old block
Gen Z has brought side-hustles to the fore. How can brands leverage this trend?
Other
Baseline Ventures sends legal notices to 20 firms for ...
Seeks ₹5 crore in damages for violation of IP and privacy rights
Redmi launches its first 5G smartphone in India
Redmi launches its first 5G smartphone in India
The 6GB+64GB variant will be available at ₹13,999 and the 6GB+128GB variant at ₹15,999
RISE Worldwide talent division signs cricketer Suryakumar ...
RISE Worldwide talent division signs cricketer Suryakumar ...
The company manages a number of cricketers including Rohit Sharma, Jasprit Bumrah, Hardik Pandya, Krunal ...
Scripting a survival
Zee’s founding family plots a twist in the tale and stays in control
Spotting a sea of opportunity
Mathew Joseph, COO of FreshToHome, has honed the art of fishmongering
Bharat Biotech: More than just Covaxin
The story behind the vaccine development and the dose of innovation the Ellas have brought to India’s biotech ...
Commercial vehicles on the green-way
Hydrogen generation from agri residue could well change the mobility scenario
Building blocks for your infra portfolio
There are three possible ways to invest in the infrastructure space. Here are our picks for each of these
Dollar stuck in a narrow range
There is still scope for the dollar index to rise to 94 while it stays above 93
SME IPOs pack a punch on the returns front
But these small companies come with a big risk too, as 40 per cent of the listings in the last year have ...
Know these risks before you invest in Bitcoin
Are cryptocurrency investors tempting you to join the bandwagon? Check out these facts before you turn towards ...
A practical guide to start up
Serial entrepreneur Shirish Nadkarni, co-founder, Livemocha and ex Microsoft will be virtually launching his ...
Auroville: An utopian search for a better world
Akash Kapur’s ‘Better to Have Gone’ traces what happens when we believe deeply in a quest and give up ...
Life lessons from simple stories
In his new book, author Prakash Iyer talks about learnings from real-world experiences
India, the neighbour Nepal loves to loathe
Kathmandu wants out from what it perceives to be a ‘claustrophobic embrace’ with New Delhi, and instead have a ...
Chipping off the old block
Gen Z has brought side-hustles to the fore. How can brands leverage this trend?
New customer sets shaped by the pandemic
Covid-19 has led to the emergence of different consumer segments. Marketers should take note
Bata@90 – putting its best foot forward
Its best two segments - formal shoes and school shoes - may have been hit badly, but Bata India is digging its ...
On the campaign trail
A recap of our favourite campaigns
Is GST about ease of doing business?
Three years after its inception, compliance with GST procedures remains a headache for exporters, job workers ...
Channapatna sees a revival
Corporate social responsibility (CSR) initiatives of companies are altering the prospects for wooden toys of ...
Clustering around Koppal
Aequs Aerospace to create space for large-scale manufacture of toys at Koppal
Say cheese, says the organised dairy sector
And it has every reason to smile. Covid-19 has triggered a consumer shift towards branded products as ...