digital marketing

B2B platform Solv raises $40 million in Series A funding round

How AdSkate is reinventing online advertising with AI

Japanese ad major ADK acquires Rage Communications

The rise and rise of Chinese brands

Other

Digital marketing space will surpass other mainstream channels of advertising: Ajit Mohan

Nearly 50 per cent SMBs on Facebook generate 25 per cent revenue from digital sales

Navigating digital marketing space

This book provides a bird’s-eye view to marketing professionals of the ever evolving digital space

12 ways marketers can gather data lawfully and store it securely

How businesses can comply with, and benefit from the Personal Data Protection Bill

How ‘shopoholic’ UPL adds muscle with takeovers

Homegrown agrochem MNC UPL believes in collaborations to drive growth and revenue

Birla-Adani in cement slugfest to be top player

With housing and roads expected see a boom, cement makers will be jockeying for the top slot

Uday Shankar: In the reckoning again

Former Star chief is back in the game with IPL digital bid

Weekly Rupee view: No immediate relief for the rupee

USD/INR hitting 80 is just a matter of time

How ethanol push puts sugar stocks in a sweet spot

Ethanol blending brightens prospects and brings in possibility of re-rating, given the higher profitability of the distillery segment

Index Outlook: Not much room to rise in Sensex, Nifty 50

Key resistances ahead can cap the upside and keep the broader downtrend intact

Auroville: An utopian search for a better world

Akash Kapur’s ‘Better to Have Gone’ traces what happens when we believe deeply in a quest and give up everything in its pursuit

Lady doctors and the rocky path to healing

A handbook on India’s first women doctors holds up a mirror to the social and political realities of the 19th and early 20th century

Conquering Everest: A compelling account of how an impossible dream was achieved

Jim Davidson dwells in detail on the failure to make it in the first attempt and the harrowing return to physically and emotionally draining climb up