The Hindu Business Line : Saturday, September 20, 2003

P&G cuts Ariel, Tide sachet prices to gain market share
FMCG major Procter & Gamble, by selling its two detergent brands — Ariel and Tide — in sachets, hopes to wean away consumers using low-priced detergents from other brands to the premium P&G brands. But the company does not expect ... More

BPCL ties up with Honda Siel for LPG gensets, geysers
THE State-run Bharat Petroleum Corp Ltd has tied up with players such as Honda Siel to help launch gensets and geysers that run on LPG. According to Mr S. Radhakrishnan, Director (Marketing), BPCL, "We have tied up with Honda for gensets and ... More

PROMOTIONS & OFFERS

IMI, MTV to host music awards show
THE Indian Music Industry (IMI) and MTV Networks India on Friday announced a partnership to host a music awards show called the Indian Music Excellence Awards (Immies). The awards will be presented across 23 categories, ranging from indipop to ... More

RETAILING

Cookie Man plans to expand retail network
Cookie Man is still discussing on how to expand its network — adopt the franchisee route or go in for a mix of franchisee operations and company-owned shops. More

NEW PRODUCTS & SERVICES

Intelivision gets licence for earth station, teleport
INTELIVISION Ltd, the wholly-owned subsidiary of Pentamedia Graphics, has received a licence from the Ministry of Information and Broadcasting to set up its own earth station and a teleport for uplinking five channels by hiring transponder space, ... More

Escorts unveils limited edition tractors
ESCORTS Ltd has announced the launch of Farmtrac 60 Deluxe "Sunny Limited Edition" tractors. The company claimed that it is for the first time that a limited edition version of tractors is available in the country. ... More

Brand Quest

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