Financial Daily from THE HINDU group of publications Tuesday, Mar 09, 2004 |
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Marketing
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Promotions & Offers Money & Banking - Credit Cards & Debit Cards Visa promotion plan for travellers to Singapore Our Bureau
Mumbai , March 8 THE Singapore Tourism Board (STB), Singapore Airlines (SIA) and Visa International have launched the `Visa for VISA' promotion plan for Visa Platinum and International Gold cardholders. The programme offers benefits and discounts on airfares, visa facilities and other healthcare and culinary delights when cardholders purchase Singapore Airlines tickets over the Internet. The scheme is valid in Mumbai, New Delhi, Bangalore, Kolkata and Chennai, an official statement said. According to industry estimates, 4.5 million Indian tourists travelled abroad in 2003. The programme has been designed for Visa Platinum and International Gold cardholders who along with their immediate family members (spouse and unmarried children below 21 years of age) will be eligible to apply for multiple journey visas to Singapore. The promotion includes free health screening worth $200 for all Visa Platinum cardholders and special offers on health screening packages for all Visa International Gold cardholders, in collaboration with Parkway Group Healthcare, a healthcare provider in Singapore. Travellers can also avail themselves of facilities such as obesity and weight management, body contouring and lip sculpture. Ms Bridget Goth, Area Director, STB, Southern & Eastern India, Sri Lanka & Maldives, said, "The Visa for VISA programme will offer more value to the Indian travellers. This will enable them to truly experience Singapore. The scheme showcases Singapore not just as an ideal business destination but also offers a host of other attractions such as shopping and healthcare." Mr B.K. On, General Manager, Singapore Airlines India, said, "We have noticed a trend of increasing online usage for information and booking. This online promotion will further promote the use of online facilities among Indian travellers as a more convenient way to arrange their travel." Mr Santana Mukherjee, Country Manager-South Asia, Visa International said, "The tie-up with Singapore Tourism Board and Singapore Airlines, will incentivise usage among our premium cardholders and enable them to derive greater benefits through its use." The promotion is valid for tickets issued at www.singaporeair.co.in up to April 30. Passengers must travel from India to Singapore by April 30 and return travel must be within the validity of the ticket ( three months for economy class and one year for raffles class).
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