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Friday, Aug 19, 2005
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Consuming blitz

K.K. Mustafah

Rain or shine does not dampen the spirits of these promotional campaigners on the Ernakulam-Alapuzha Highway in Kochi. With Onam round the corner, big players in the consumer goods industry have come up with innovative tactics to plug their wares.

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Stories in this Section
MTV to focus on high-end consumer products

Firefox plans launch of premium cycles
New Rly e-ticketing service yet to pick up in a big way
Consuming blitz
Nilgiris to expand `Kapi Kadai' thru franchisees
Software for retailers
Manthan tools for retailers
Reliance Info offers global roaming
Apple launches new product lines
Tata Motors launches 2 luxury variants of Indigo
Funskool to produce, sell Beyblade toys in India
Chola MS student travel insurance
Colgate Active Salt toothpaste launched
Jetstar launches Kolkata, Singapore weekly flight
Fruit drinks launched
Advaith Bio launches Bio Beer

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