The Hindu Business Line : Friday, November 25, 2005

`Teas with a conscience' may be the new marketing mantra
`INDIAN teas are the only teas with a conscience." A couple of years from now, this could become the punch line for Indian tea advertisements in leading global markets such as London or Berlin or Moscow where it competes with new ... More

Sharon Drew Morgen begins India operations
THOUGHT leader and author of The New York Times bestseller Selling with Integrity, Sales on the Line, Ms Sharon Drew Morgen, is starting operations in India. Her company, Morgen Facilitations Inc, has set up a joint venture ... More

EVENTS

Retail gurus chant loyalty mantra
RETAIL brand building is not just about creating a logo or advertising, but more about the experience the retailer can offer to ensure consistent footfalls and maximise returns from the footfalls. Retail gurus at the India Retail Summit on ... More

ITPO unveils Rs 1,300-cr modernisation plan
AS trade fairs and technology exhibitions are accelerating exports by offering an effective interface between buyers and sellers, the India Trade Promotion Organisation (ITPO) has drawn up an ambitious Rs 1,300-crore modernisation ... More

ADVERTISING

Good show! But little money coming into women's cricket
Why is the women's team unable to attract advertisers?
"It's almost a chicken-and-egg situation. The interest in women's cricket is low and hence the sponsors are not coming. On the other hand there is need for some kind of corporate support to popularise the game." More

PROMOTIONS & OFFERS

Consortium to sponsor Chennai Open
A CONSORTIUM of sponsors, headed by the Tamil Nadu Governor, will sponsor the Chennai Open Tennis Championships 2006, the ATP Tour event in the city. Apart from the Government, the sponsors include Indian Bank, Indian Overseas Bank and United ... More

Zee's interactive game show
MUMBAI: Zee TV has announced the launch of an interactive game show Kam Ya Zyaada. The game show, hosted by actor Manoj Bajpai, is slated to go on air on December 5. The prize money at the highest level is Rs 3 crore. "The ... More

CHANNELS AND FRANCHISES

Hitachi looking for tie-ups to expand distribution network
HITACHI Home and Electronics Asia, part of the Japanese consumer electronics giant Hitachi Group, on Thursday said it was looking for tie-ups with Indian companies for distributing its products. "At present, talks are on with a few companies ... More

RETAILING

`Organised retail will benefit employment'
THE development of organised retailing in India will benefit a majority of the population as it will bring about increased employment, efficiency in agriculture and increased exports, a study by CII and PricewaterhouseCoopers (PwC) has said. ... More

Trent plans to take Landmark to Mumbai, Delhi
TRENT is looking at expanding the recently acquired Chennai-based book and music store Landmark, to the Northern and Western markets. Speaking to Business Line, on the sidelines of the Indian Retail Summit, Mr Gaurav Mahajan, General ... More

Microsoft unveils retail strategy — Over 500 outlets to vend Windows-powered products
IN a move that would provide consumers a hands-on experience of its technologies, Microsoft today announced its retail strategy as part of which it would partner with over 500 retail outlets to offer all Windows powered products including Media ... More

Domino's to invest Rs 14 crore in expansion, innovation
FAST food chain Domino's Pizza India Ltd is poised for expansion and innovation in the near future and will be investing around Rs 14 crore in it. Domino's plans to open six outlets by December this year and add another 25 by the next. ... More

BRANDS

Moet Hennessy seeks to grow Indian market
LUXURY wine and spirits company Moet Hennessy says it is cautiously optimistic about India. Mr Ashwin Deo, Managing Director, Moet Hennessy India Pvt Ltd told Business Line that though the consumer base for premium wines was growing, ... More

NEW PRODUCTS & SERVICES

New utility vehicle from Force Motors
AUTOMOBILE manufacturer Force Motors Ltd has announced the launch of the Minidor cB, a utility vehicle in the less-than-one-tonne payload segment. The company is already present in the greater-than-one-tonne payload segment utility vehicles ... More

Tibre shirts, accessories to be launched
BANGALORE: Yarn and garment maker Gangotri Textiles, which markets trousers under the Tibre brand, plans to launch branded shirts and men's accessories and open company-owned stores next year. A company official told Business ... More

Micro Tech develops car security system
MICRO Technologies has developed a car security system with embedded microvehicle black box (MicroVBB), which when fitted in the vehicle, sends SMS alerts to its owner's mobile, against unauthorised intrusion in the vehicle. Dr P. Sekar, ... More

Brand Quest

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