MARKETING
CUSTOMER RELATIONSHIP MANAGEMENT
Decoding the new bank code for customers
`Key commitments' include a promise to deal `quickly and sympathetically with things that go wrong' by various means.
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RETAILING
GFA India to expand operations
Launches first Coffee World outlet in Chennai
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NEW PRODUCTS & SERVICES
Stepping on the gas
The DUO WagonR
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Curvier, but with the same character
The previous version of the WagonR, which debuted in the Indian market in February 2000, was criticised for its excessively boxy design, that lead to it being called at times `a breadbox on wheels'. The straight-lined design, the unexciting ...
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Ford to launch Fiesta diesel model at sub-Rs 7 lakh
Ford is about to launch a base version of the Fiesta (1.4 Exi) diesel model. According to sources, the new variant is ready for dispatch across all dealers in the country. It will be available at approximately Rs 6.75 lakh (ex-showroom, ...
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