Business Daily from THE HINDU group of publications Tuesday, Sep 30, 2008 ePaper | Mobile/PDA Version | Audio | Blogs |
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Marketing
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Market Shares BIG Home Video strikes deals Mumbai, Sept. 29 BIG Home Video, the home entertainment division of BIG Music & Home Entertainment, has entered into an exclusive deal with major studios in Hollywood — DreamWorks, Warner Bros and Paramount Home Entertainment. This move makes the company the largest player in the home video segment with 60 per cent market share and exclusive licensee from four international studios in less than one year of the company’s inception. BIG Home Video will not only release the ho me video of the movies in English but will also release the dubbed versions so as to meet the needs to local markets across India. — Our Bureau More Stories on : Market Shares | Cinema | Entertainment & Leisure
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