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Honda Motor Co has signed a memorandum of understanding with Grab Inc to explore collaboration in motorcycle sharing services in South-East Asia. Grab provides a ride-hailing platform through which users share and use automobiles and motorcycles.
In recent years, the “sharing economy” representing activities to promote the shared use of commodities has experienced a global growth trend. Within this trend, signs of the oncoming structural change which will shift emphasis from “ownership” to “shared use” of products has become increasingly visible in the motorcycle market in SouthEast Asia as well.
Against this backdrop, Honda and Grab will work together and strive to realise new mobility services in the area of sharing by conducting experimental initiatives in Southeast Asia by using their resources. This includes the knowledge Grab has been amassing through its ride-hailing businesses in tandem with Honda’s motorcycle lineup, sales network and services.
Along with Grab, Honda will work on mitigation of traffic congestion in urban areas by using telematics and other technologies.
It will also strive for further reduction of CO2 emissions by using bikes with high environmental performance as well as spread the message of safety.
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