Financial Daily from THE HINDU group of publications
Tuesday, October 14, 2003
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Financial Daily from THE HINDU group of publications Tuesday, October 14, 2003 |
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MARKETING STRATEGY Gulf Oil to tap supermarkets for car care products REALISING that lubricants and car care products cannot ride the same distribution chain Gulf Oil Corporation has decided to approach supermarkets to sell its brand of car care products. Speaking to Business Line, Mr V. Ramesh Rao, ... More ADVERTISING New ad campaign in offing for Omega FROM `My Choice' to `Choices'. Swiss watch major The Swatch Group has announced a new advertising campaign for its Omega brand that will hit India early next year. The campaign, featuring model Cindy Crawford, Pierce Brosnan and Anna Kornikova ... More
First media audit firm begins operations
Camlin to drop Chlorophyll PROMOTIONS & OFFERS Voltas to spend Rs 18 cr in promotions VOLTAS Ltd will be spending Rs 18 crore in promotions in the current year and will at the same time launch 50 new products in the market, according to Mr K.J. Jawa, Vice President, Operations, Voltas Ltd. The company expects a turnover of Rs ... More RETAILING Tesco eyes India as source for food biz "The entry into India looks logical. It satisfies the requirement of a large consuming market and has strong GDP growth projections, which makes it a good bet," Mr G. Shankar said. More MARKETING RESEARCH Holidayers get busy with activity-packed vacations INDIAN holidaymakers seem to have come of age. Not only are more and more Indians looking at going abroad for a holiday, they are also looking out for an experiential one. It could be learning scuba diving in Phuket or skiing in Switzerland. ... More
TAM Adex division rechristened Adex India — Launches e-Rapid Monitoring Service BRANDS Deccan Sugars enters retail market with branded sugar DECCAN Sugars, a company of the Nava Bharat Ferro Alloys Ltd group, has entered the retail market this month by introducing branded sugar and it hopes to make a mark in the field as one of the few sugar factories to have done so in the ... More
Tata Tea to focus on three `power brands' STANDARDS & BENCHMARKS The chocolate story: No clear norms on storage THIS may come as bitter truth to chocolate-lovers — but the recent controversy over Cadbury's Dairy Milk Chocolate may have in fact opened a can of worms in terms of storage norms for chocolate, or the lack of it. And it's not just the ... More NEW PRODUCTS & SERVICES Splendor variant launched HERO Honda Motors Ltd has announced the launch of a new version of its best-selling 100cc Splendor motorcycle in a bid to consolidate its leadership in the Indian two-wheeler industry. According to Mr Pawan Munjal, Managing Director, Hero Honda ... More
Vijaya Diagnostic to offer PET Imaging services
Golden Glow beer launched in Kerala
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Top Stories In Focus Cola Controversy The Cable tangle Indo-China Relations Telecom Competition Oil PSUs: Disinvestment dilemma In Depth Swati CA In Kashmir Simple Economics Slowburn Tax Talk NRIs & Investment Avenues Corporate Governance Looking back Oct. 5-Oct. 11 TV channels heading for Cannes — Scout for programming content Retail trade wary of wholesaler Metro's entry |
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