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Saturday, November 06, 2004

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MARKETING

STRATEGY
Shaw Wallace to foray into Italy
SHAW Wallace & Company Ltd has decided to take its liquor brands to countries in the European Union beginning with Italy. The brands likely to make their presence felt in Italy would include that of Royal Challenge, Director's Special Black, ... More

SBH to take over credit card dues
IN what could be considered a major boon to lakhs of credit cardholders of various banks across the country, the State Bank of Hyderabad (SBH) has designed an innovative product that enables the credit cardholders to obtain a loan of up to Rs 1 ... More

PROMOTIONS & OFFERS
Harsha Bhogle to endorse Tata AIG life insurance plan
TATA AIG Life Insurance Company Ltd (Tata AIG Life) has signed up cricket commentator Harsha Bhogle as its brand ambassador. Bhogle will endorse Tata AIG Life's whole life insurance product MahaLife, accompany release said. Tata AIG Life is ... More

MARKET SHARES
ITC greeting cards unit targets break-even this year
"It is getting increasingly difficult to grow the greeting cards business since the entire sector is in recession." More

RETAILING
Pantaloon plans 12 more central stores in 3 years
DEVELOPING one of the largest destination stores in the country, its second after the Bangalore mall, retail chain major Pantaloon Retail (India) Ltd has commissioned Hyderabad Central and plans to roll out about 12 to 15 such large format stores ... More


Brand Quest



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Top Stories
SC ruling to hit IT sector: Nasscom


Scientists for Jakarta to study carotenoid content in palm oil

XLRI proposes EPFO revamp

`Fuel price hike may cause hardening of rates'

Reliance to foray into medicinal farming

Left, Opposition flay petro price hike

Looking back
Oct. 24-Oct. 30
Maruti, Toyota models top customer satisfaction survey

Purity standards for soft drinks by year-end

Southern guzzlers keep beer sector spirits high

More new channels lead to distribution problems

Scotch pours in; but no cheers for global brands

New broadcasting platforms will pose challenge to research outfits


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