Financial Daily from THE HINDU group of publications
Tuesday, June 28, 2005
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MARKETING

STRATEGY


Barista to unveil coffee lounges, highway bars
SPECIALTY coffee retailer Barista Coffee is brewing up plans to make coffee drinking a more exciting experience. Over the next few months the chain will invest an estimated Rs 50 crore and use a combination of the latest in technology, ... More

DD signs MoU with squash federation
IN an attempt to boost other sporting events besides cricket, Prasar Bharati has launched a new scheme wherein sports federations would have to pay for actual cash expenditure incurred by Doordarshan in broadcasting the events. The national ... More

Titan to take Fastrack in personal accessories
TITAN Industries Ltd, the country's largest watchmaker, is considering extension of its brand, Fastrack, to the personal accessories space of the consumer electronics market. The plan is at an early stage, as Titan looks to push one of its key ... More

RURAL MARKETING


DCM Shriram to make Hariyali stores one-stop shops in rural retail
DCM Shriram Consolidated Ltd is planning to extend the growing popularity of integrated shopping complexes in urban areas to the country's rural heartland through its existing Hariyali Kissan Bazar (HKB) network. HKB currently has 16 shops ... More

REGULATORY BODIES & RULINGS


Allow 100% foreign ownership in satellite radio broadcasting: TRAI
THE Telecom Regulatory Authority of India (TRAI) has recommended 100 per cent foreign ownership in satellite radio broadcasting with no entry fee for companies interested in this business. Making a case for granting licenses, the broadcast ... More

Maharashtra FDA questions claims of nutraceuticals
IF it is a food supplement, then why does it have dosages? What food is taken in dosages, questions Mr Ramesh Kumar, Commissioner of the Maharashtra Food and Drug Administration (FDA). Companies making therapeutic or curative claims on ... More

PROMOTIONS & OFFERS


Tata Indicom tariff package for Walky subscribers in AP
HYDERABAD: Tata Teleservices Ltd has announced twin tariff packages for Walky subscribers in Andhra Pradesh. Its fixed wireless phone (FWP) subscribers can now call all phones within the circle at local call charge. Besides, the new ... More

RETAILING


Bata India lines up slew of measures to ride retail boom
BATA India Ltd has planned fresh initiatives to facilitate substantial growth in its retail business in the current calendar year. "We wish to be part of the great retail movement in India," said Mr P.M. Sinha, Chairman. Addressing shareholders ... More

Furniture mall opened in Pune
TRYING to garner a market share in the furniture segment, which has an annual turnover of over Rs 20,000 crore, two entrepreneurs, Naushad Furniturewala and Faisal Hawa, have opened the doors of a new furniture mall, Asset, in Pune. Spread ... More

BRANDS


Reliance to stuff more products into pillow brand Recron
THE polyester division of Reliance Industries is enhancing its retail presence with its Recron brand. The pillows brand Recron will be stretched to more categories in the home furnishing range. Reliance Industries also hopes to float a ... More

`Silkmark' label: TN accounts for over 50 pc of licensed users
THE `Silkmark', the fledgling pure-silk labelling promoted by the Central Silk Board to ensure genuine silk at the retail end seems to be gaining ground in Tamil Nadu. More than 50 per cent of the 131 marketing establishments so far authorised ... More

NEW PRODUCTS & SERVICES


Yamaha Motor unveils 100 cc bike
YAMAHA Motor India today launched Libero G5, a 100 cc `standard segment' motorbike. The vehicle is priced around Rs 41,000 and is expected to play a key role in Yamaha's aim of selling three lakh vehicles this year, compared to 2.5 lakh last ... More
Brand Quest


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Looking back
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