Financial Daily from THE HINDU group of publications Thursday, May 04, 2006 |
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Marketing
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New Products & Services Info-Tech - Telecommunications A new range of mobiles from Sony Our Bureau
MTV VJ SOPHIA Chaudhary at the launch of Sony Ericsson's Walkman phones range in the Capital on Wednesday. Ramesh Sharma
Now you can attach speakers to your mobile phones. Sony Ericsson today unveiled desk and portable speakers called mobile docking stations, which can be attached to the phone to enhance its music output. These speakers are compatible with Sony Ericsson's Walkman phone series. The company also launched three new mobile handsets under its Walkman Phone range, priced between Rs 12,500 and Rs 22,000. Speaking at the launch, Mr Sudhin Mathur, General Manager, Sony Ericsson India, said: "Sony Ericsson aims to bring the concept of `Music on the Go' to all consumers. These phones will revolutionise their music listening experience by redefining the way they listen and enjoy music. We are also very excited to bring to our consumers the Complete Mobile Music Solution with the Desk and Portable Speakers." The MDS60 and MPS60 are portable speakers that give an extra boost to the music stored in your phones. Consumers can plug or dock their mobile phones into the speakers and enjoy music in stereo wherever they are. Track changes, volume control and other operations can be managed from the music mobile phone.
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