The Hindu Business Line : Monday, July 24, 2006

INSIGHT
Marketing's urgent makeover
With success in the new marketplace calling for more than selling, promotion or advertising combined, the time has come for marketing to be given a makeover. More

ONLINE MARKETING
Go for a mouse trap
Online advertising is a tempting medium to boost business. But companies and individuals alike need to stay alert to `click fraud.' Players in the space advocate certain basic precautions to play a profitable game. More

NEW PRODUCTS & SERVICES
Mobile operators to launch interactive FM radio services
Visuals and song related details among services being offered More

New-look WagonR launched in Kerala
Maruti Udyog Ltd has introduced its new look WagonR with major changes in the front, rear and interiors in the Kerala market here on Saturday. Mr Arun Malhotra, Chief General Manager, Sales and Marketing, said on the occasion ... More

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