Business Daily from THE HINDU group of publications
Friday, Nov 17, 2006
ePaper
Business Daily from THE HINDU group of publications Friday, Nov 17, 2006 ePaper |
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Info-Tech
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Telecommunications Marketing - New Products & Services States - Tamil Nadu
Our Bureau
Chennai , Nov. 16 Mobile phone service provider Bharti Airtel has announced the launch of Voice SMS in Tamil Nadu. It is a personalised message service that enables users to send a message in their own voice and in the language of their choice. "This innovative service offers customers the choice to laugh, sing, cheer and express themselves through a SMS," notes a press release from the company. The service works on all handsets. Announcing the launch, Mr P. Swaminathan, CEO, Mobile Services, Chennai & Tamil Nadu, Bharti Airtel Ltd, said Voice SMS would "complement our SMS service and provide another convenient and easy-to-use messaging option." To send a message, the Airtel mobile user must dial * followed by the recipient's number (10 digit mobile number), and leave a message with a maximum duration of 30 seconds. The recipient will get a SMS notification — he could then dial in the number mentioned in the message to hear the message. The service is priced at 75 paise/message. Customers on receiving a Voice SMS can hear it free-of-cost for the first time.
More Stories on : Telecommunications | New Products & Services | Tamil Nadu | Bharti Tele-Ventures Ltd
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