Business Daily from THE HINDU group of publications Saturday, Apr 21, 2007 ePaper |
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Marketing
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Retailing
K.V. Kurmanath
Hyderabad April 20 After establishing a number of Fresh stores across major cities, Reliance Retail is all set to tap the evolving segments of wellness and health products. The Rs 25,000-crore retail initiative of Reliance is likely to come out with its first set of such stores soon. The retail format is designed in such a way that a spectrum of wellness and health products are available all under one roof.
Variety of products
Besides selling a variety of wellness products, the all-in-one stores would sell not just allopathic medicines but also medicines from systems such as ayurveda and homoeopathy, industry sources said. Consultant doctors would be available at the stores. Reliance might look at kicking off the new format in Hyderabad and then take it to other cities. The city-based Global Hospitals too has launched a similar initiative called Good Life through Global Consumer Services, a company promoted by it. The company has already set up six stores. It is planning 10 more in the next few months.
More Stories on : Retailing | Pharmaceuticals | Alternative Medicines | Reliance Industries Ltd
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