Business Daily from THE HINDU group of publications Thursday, May 15, 2008 ePaper | Mobile/PDA Version | Audio |
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Industry & Economy
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Cinema States - Andhra Pradesh Telugu film industry’s plea to Govt on ticket charges Our Bureau Hyderabad, May 14 Realising the damage done by the Government Order (GO) that allowed them to charge more for tickets in the first two weeks of a film’s release, the Telugu film industry has asked the Andhra Pradesh Government to withdraw the order immediately and provide succor. Acting on a request by some producers, the Government had brought out a GO a few years ago, giving flexibility for the producers to increase the prices initially. The idea was to make hay while the sun shines – getting the maximum revenues before the euphoria on a star’s film fades. But small producers have a different view. “A family can afford a certain budget on entertainment. If the big budget movies take it all, there will be nothing left with them to watch other films,” a group of film-makers said. “It did help the producers — but they are a minority, who makes big budget films. The loss, however, is huge for a majority of producers who make the maximum number of films,” they said. Addressing a press conference here on Wednesday, Mr Tammareddy Bharadwaja, President of Producers’ Council of AP Film Chamber of Commerce, pegged the loss at a whopping Rs 200 crore. He said that the Chief Minister, Dr Y.S. Rajasekhara Reddy, had agreed to constitute a committee to study this and other issues that dogged the film industry. More Stories on : Cinema | Andhra Pradesh
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