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Mumbai, May 27

Nimbus Communications has announced the launch of Showtime, its home video entertainment business. The venture will involve rental and sale of home entertainment content in formats such as DVDs, VCDs, game CDs and other allied products. Showtime stores are currently operational in Bandra, Lokhandwala, Malad & Chembur. In addition, there are 8 distribution centres across Mumbai to ensure prompt delivery anywhere in the city. Showtime combines all the features of a globa l standard video entertainment service with an investment plan of over Rs 150 crore in the next 3 years. With a target of 140 stores in 40 cities in the next one year, Showtime hopes to rope in 500,000-750,000 subscribers in the first year. The company expects a turnover of Rs 60 crore in the first year of operations. Showtime will operationally break even when the revenue touches Rs 120 crore. The operating margin in this business is 35 per cent, according to the company.

— Our Bureau

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