Business Daily from THE HINDU group of publications Wednesday, Aug 06, 2008 ePaper | Mobile/PDA Version | Audio |
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Marketing
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New Products & Services Tata Sky’s programmes guide New Delhi, Aug. 5 DTH operator Tata Sky has launched a Hindi programming guide. The company claims it is the first DTH company to launch a Hindi or vernacular language guide. It hopes subscribers will be able to choose more comfortably what they want to view from its four-day TV listings. “We are the first company across the globe to introduce advanced technology, to give subscribers the flexibility to choose the language in which they want to view daily programme listings on TV, at the press of a button,” said Mr Vikram Kaushik, Managing Director and CEO, Tata Sky Ltd. — Our Bureau More Stories on : New Products & Services | Radio/TV
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