Business Daily from THE HINDU group of publications Monday, May 25, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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COLUMNS CAPSULE: Omnibus research solutions The market research industry normally undertakes two broad kinds of studies — customised and syndicated. A customised study is tailor-made for a particular client and for a particular marketing situation or problem. For instance, ... Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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