The Hindu Business Line : Tuesday, January 24, 2006

Kerala Tourism's new `monsoon campaign'
TRADITIONALLY, the advent of the monsoon has meant a sharp fall in the number of tourists visiting Kerala. However, Kerala Tourism is now working on a new `monsoon campaign' to attract visitors to the State during the rainy season. Over the ... More

BSNL ties up with Malaysian co for Axia handsets
BHARAT Sanchar Nigam Ltd (BSNL) has entered into an exclusive agreement with Malaysia-based Fifth Media to launch the world's smallest PDA handset using Microsoft Windows platform — Axia, in India. The mobile handset will be branded as ... More

Tata AIG, ICICI Lombard to launch domestic travel cover
PRIVATE insurance companies plan to launch domestic travel insurance covering all modes of transport. Two leading insurers — Tata AIG General Insurance Company Ltd and ICICI Lombard General Insurance Company — will be unveiling their ... More

PROMOTIONS & OFFERS

Idea Cellular `dazzling' offer
KOCHI: Idea Cellular Ltd has announced the Idea Girls Best Friend offer, an opportunity to own a free dazzling real diamond pendant with every new post-paid connection on a plan of Rs 150 and above. The offer can also be booked through ... More

Jetstar Asia offers Bangalore-S'pore one-way for Rs 6,000
The airline offers tickets through its Web site and passengers will have to pay for food and beverages apart from duty-free items made available on the flight. More

RETAILING

Reliance plans Rs 6,000-cr IPO for refinery project — To invest Rs 3,315 cr in retail biz
AFTER nearly 12 years, Reliance Group has announced its plans for another mega IPO to raise Rs 5,000-6,000 crore for part funding its new refinery and petrochemicals project. The Mukesh Ambani controlled Reliance Industries Ltd (RIL) has also ... More

Wadhawan family to enter supermarket, F&B segments
THE Wadhawan family, whose diversified business interests include DHFL, among the largest housing finance companies in the country, is all set to foray into the supermarket and food and beverage retailing business. Over the next three months, ... More

BRANDS

Top brands line up to take space at Ishanya
HOME Solutions, the Pantaloon group's home needs brand, with its sub-brands Home Town, Mela, E Zone and 1 Collection, would be the anchor tenants of the country's first design centre and speciality mall, Ishanya, which would be functional by July ... More

NEW PRODUCTS & SERVICES

Nestle launches Nescafe 3in1
FOOD major, Nestle India has launched a variant of its instant coffee mix, Nescafe. Marketed with a catchline "the perfect cup of coffee - no matter what," Nescafe 3in1 has been launched in Delhi as a milder version of coffee. The product ... More

Brand Quest

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