Business Daily from THE HINDU group of publications
Wednesday, September 13, 2006
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MARKETING

STRATEGY
BSNL drops tariffs to Lanka, West Asia
Calls to West Asia to cost 20 per cent less More

EDUCATION
P-G diploma in visual merchandising
The Retailers Association of India (RAI) has organised a six-month post-graduate programme in visual merchandising and creative communication at the Mudra Institute of Communications (MICA), Ahmedabad. "The students will help ... More

CUSTOMER RELATIONSHIP MANAGEMENT
Call for leveraging IT for the auto industry
An effective customer relationship management (CRM) system can cut costs and increase conversion of leads into sales, according to Dr Jung K. Paeng, Senior Vice-President and Chief Information Officer, Hyundai Motor Company and Kia Motors ... More

ADVERTISING
Coke plans ad on product safety
First it was PepsiCo, and now it is Coca-Cola that is all set to go on air with its new television campaign to soften the impact of the recent pesticide in soft drinks controversy. In the next three to four days, it is set to ... More

RETAILING
`Delhi could be next global retail destination'
Need for a single point agency to monitor retail sector stressed More

MARKETING RESEARCH
MASH plans study of shopper behaviour
Madison Shopper Marketing (MASH), the recently launched shopper marketing consultancy wing of Madison Communications, will soon undertake a study to map the shopping behaviour of Indians across different retail formats. Q&Q Research Insights, a . More

BRANDS
Godrej unveils Godrej Interio
To invest Rs 500 cr to consolidate presence More

OUTLOOK
Dish TV to break even in two years
Dish TV, the direct-to-home service being offered by Essel Group, is looking to list by the end of the year. "We are looking to list some time during October-November and hope to break even in fiscal 2008-9 when we would have a subscriber base ... More

TRENDS
Cable row leaves cricket buffs in the lurch
Quarrel between cable operators, Zee TV results in blackout of telecast More

NEW PRODUCTS & SERVICES
Grasim launches five new fabrics
Grasim Industries Ltd, a part of the Aditya Birla Group, launched `the look of the season' with five new fabrics backed by an ad spend of Rs 2 crore, which would be spent from mid-September to end-November, Mr S. Krishnamoorthy, President, ... More

Ultra thin wide LCD monitors
The Taiwan-based TPV Technology Ltd, one of the largest manufacturers of computer monitors, has forayed into the Kerala market with the launch of its ultra thin wide screen LCD AOC brand monitors for Kochi and other markets in the State. ... More

Ranbaxy launches asthma drug
Ranbaxy Laboratories Ltd today announced the launch of its Avessa inhalation capsules in the country for the treatment of asthma. Avessa (Formoterol plus Fluticasone) is available as Rheocaps Avessa 100 mcg, Avessa 250 mcg and ... More






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Top Stories
Domestic producers of herbal products seek data-exclusivity

BSNL drops tariffs to Lanka, West Asia

Banks do fine balancing on corporate advances

Outlook for Indian job market buoyant: Survey

To HLL, BPO was just another `functional silo'

Subsidy sharing: ONGC suggests `price equalisation discount'

`Spurt in cotton, yarn prices temporary'

Looking back
Sep. 3-Sep. 9
Bollywood logs on to the Net to promote films

Anti-money laundering norms hit rural insurance

HLL re-enters ayurvedic sector with new Fair & Lovely range

CSE rejects Coke's invitation to discuss pesticides issue

Reliance Comm to invest Rs 500 cr to expand network in TN



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