Financial Daily from THE HINDU group of publications
Tuesday, Nov 16, 2004
Financial Daily from THE HINDU group of publications Tuesday, Nov 16, 2004 |
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Marketing
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Strategy Variety - Entertainment & Leisure AEZ plans family entertainment cum utility project Our Bureau
New Delhi , Nov. 15 AEZ, a commercial real-estate developer and a strategic business unit of Aerens Group, has announced its `AEZ Vaishali' project that would include malls, food courts, and an amusement and water-park, at a cost of about Rs 80 crore. "Brands like Fun Republic, Fundoo World, Music World, Cafe Coffee Day, State Bank of Bikaner & Jaipur, Baskin Robbins, Cream Bell etc have already booked their space at this family entertainment and utility destination," Mr Sanjay Kackar, Project Director - AEZ Vaishali, said. The 12-acre project is coming up at Delhi-UP border. The company expects the project to be completed by February 2005, he added. According to the plan, AEZ Vaishali would feature a 100,000 sq ft family entertainment centre with a 3-screen multiplex, centrally air-conditioned malls with multi-layer shopping arcades, an amusement and water park, free-standing drive-in restaurants and open amphitheatre with laser musical fountain.
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