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Our Bureau

New Delhi , Jan. 31

MONSTER India, which is a part of the leading global online careers network Monster, on Monday announced an exclusive strategic alliance with matrimonial services provider Shaadi.com.

"As part of the alliance, Monster India will host Shaadi.com's job channel and drive job seekers to the hosted site with banner advertisements and an exclusive career newsletter to their subscribers," a company release said here.

According to Mr Arun Tadanki, President and Managing Director, Monster Asia, the new relationship is a demonstration of the synergy between the job seeking audience on Monster and those seeking life partners on Shaadi.com. "In reaching out to the diverse audience on the marriage portal,we will deliver a wide-ranging talent pool to employers and help the job seekers reach out to some great opportunities in the market," he said.

"The similarity between the target audience of Monster and Shaadi.com notwithstanding, the alliance is a great way to leverage the online strength each other has," he added.

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