MARKETING
STRATEGY
Coca-Cola plans to invest $120 m in Indian arm
Hopes to increase brand penetration
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NPIL lab chain plans Rs 150-cr expansion
The Wellspring network of pathology laboratories, promoted by drug-maker Nicholas Piramal India Ltd (NPIL), is set to embark on a Rs 150-crore expansion over the next two years. The funds would support acquisitions, with the gameplan of ...
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HMT to organise free service camps
HMT would organise free service camps for the benefit of farmers at several places in Nalgonda district during September , according to Mr Nagendra Prasad, Joint General Manager (South Zone). HMT produces 10 versions of tractors ...
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SOFTWARE
Customised marketing solutions from MTV Networks
MTV Networks, a unit of Viacom International on Thursday announced the launch of "Viacom Brand Solutions" in India along with the Xbox 360. The company will be offering customised, integrated marketing solutions for brands to connect with the ...
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ADVERTISING
Dhoni in Mysore Sandal commercials
Mysore Sandal Soap television commercials featuring wicketkeeper-batsman M.S. Dhoni would be on air shortly, according to Mr I.R. Perumal, Managing Director, Karnataka Soaps and Detergents Ltd (KSDL). He said that the company has ...
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RETAILING
Kshitij plans 2-m sq ft mall in Chennai
Mall management company also on the anvil
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More Xtracare outlets from IOC
The Mangalore division of Indian Oil Corporation will launch three Xtracare retail outlets in Mangalore, Shimoga and Hassan on September 1. A press release by the company said here on Thursday that Xtracare retail outlets will ...
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Modular kitchen showroom in Kochi
The Chennai-based Cauvery Build Tech Pvt Ltd has opened an exclusive showroom for modular kitchens at Kochi to provide a total modular kitchen concept. The company has also plans to open exclusive showrooms at Thiruvananthapuram ...
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ONLINE MARKETING
Air-Deccan tickets on Travelguru Web site
Travelguru, India's premier online travel portal, has entered into a strategic alliance with Air-Deccan towards making Air-Deccan's air-fare tickets available on its Web site, Travelguru.com. Travellers can access the Travelguru portal and ...
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OUTLOOK
eBay India bets big on `B', `C' cities
In the next 5-6 years, `B' and `C' class cities and towns in India would account for 50 per cent of the business of online marketplace eBay India. At present, 20-30 per cent of eBay India's business is generated out of `B' and `C' class cities ...
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NEW PRODUCTS & SERVICES
Faber launches new hobs, chimneys
Pune-based Faber Heatkraft Industries Ltd (FHIL) launched 15 new models of hobs and kitchen chimneys on Thursday. The `Collection Series' of chimneys launched comes with features such as low noise, high performance, filter cleaning indicator ...
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Emkay to launch multi-manager portfolio
The products will be offered through its 110 branches and franchisees located across the country.
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STAR India's mobile service
STAR India has launched `STAR 7827 VOICE', a mobile audio entertainment service that will offer popular TV and movie content in an easy to access format with mobile jockeys presenting fresh content every time consumers make a ...
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Lakshmi Mills new casual wear to hit marts soon
`Tyche Life,' the new casual wear from Coimbatore-based Lakshmi Mills Company Ltd, is all set to hit the domestic apparel marts. The western casual brand `Tyche Life' in knits made of super soft `Modal,' the branded specialty fibre from ...
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