Financial Daily from THE HINDU group of publications Thursday, Nov 25, 2004 |
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Marketing
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Advertising Cybermedia Dice account goes to SSC&B Lintas Our Bureau
Mumbai , Nov. 24 SSC&B LINTAS Bangalore has won the Cybermedia Dice account in a multi-agency pitch. Seven agencies reportedly participated in the pitch, including O&M and Saatchi & Saatchi. Dice is the world leader amongst job portals for technical placements in both the IT and non-IT domains. In India, Dice has tied up with Cybermedia, a leading publisher of information and technology magazines. It will be the first specialised site for career management in the technology domain. "We are delighted with this win, particularly since so many large agencies participated in it and are confident of giving Cybermedia Dice a world class communications product," said Mr Ashish Bhasin, President SSC&B Lintas and Director-IMAG, Lintas India. SSC&B Bangalore is rated as one of the most creative agencies in South India. Besides Cybermedia Dice, other accounts in SSC&B Bangalore include Cisco Systems, Motul Lubricants, Kissan Greedy Bistix, and Modern Bread.
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