For the first time in India, Oracle is targeting Indian companies with hardware and software bundled together.

Oracle, one of the world’s largest database software providers, has rolled out this IT systems that includes server computer, storage boxes, networking equipment and software technologies that are pre-tested together.

Further, this bundle will help companies start using them in days as compared to months, which was the case in the past.

To woo customers, Oracle has also offered to provide some software on a monthly subscription basis as companies are loathe to spend in technology in the backdrop of sluggish economic growth in the country. Called the Oracle SuperCluster T5-8, the company claims that it is the fastest database server computer in the world and uses SPARC microprocessor that was designed by Sun Microsystems, a company that Oracle acquired a few years ago.

“Enterprise customers today are besieged by complexity in IT infrastructure complexity and under constant pressure to lower costs and with SuperCluster T5-8, they can consolidate complex database and applications architectures as well as use cloud computing,” said Ganesh Ramamurthy, Vice-President of Development in Hardware Systems Division at Oracle Corporation.

The company is eyeing financial institutions such as banks, telecom, retail and healthcare sectors for selling these solutions. If a company decided to buy these solutions upfront, Oracle charges around $600,000, which is 1/10{+t}{+h} cheaper than competitors like SAP or IBM, according to Oracle officials.

For the 2013 fiscal year, Oracle has seen new software licences and cloud software subscription revenues go up 4 per cent to $10.3 billion (of its $37.2-billion overall revenues), while hardware-related revenues were a mere $849 million. The company does not give out India-specific numbers but all vendors, including Oracle, are struggling to grow.

venkatesh.ganesh@thehindu.co.in

(This article was published on July 3, 2013)
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