![]() Financial Daily from THE HINDU group of publications Saturday, Nov 15, 2003 |
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Airlines Variety - Entertainment & Leisure Marketing - Strategy Emirates to create more entertainment facilities Vimala Vasan
Abu Dhabi , Nov. 14 TRAVELLERS on Emirates' new Airbus A340-500, the world's longest-range aircraft, can now view more than 500 channels of in-flight entertainment. The airlines' new $8 million ICE (information, communication and entertainment) system available from next month will feature 100 movies and 50 TV channels on demand, 350-plus audio channels and 40 in-flight games, the airline said in a statement on Thursday. The award-winning Dubai-based carrier is launching on-demand video and audio system, and also BBC World news updates in-flight. The passengers can also stay in touch with home or office by sending and receiving e-mail and SMS from any seat for just $1 per mail. They can also call anyone anywhere in the world for $5 per minute.
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