Mahindra Reva is all set to launch the country’s first sedan electric car and the hybrid version of its Sports utility vehicle, XUV.

The company’s chief executive officer, Chetan Maini told Business Line that during the next month’s international auto expo, some of these electric cars and one hybrid version will be showcased at the event. Most of these will hit the road over a period of one year.

But in India, the electric car company has not made much progress. “We missed the target because of recession in the industry and the government subsidies never materialised,” Maini pointed out.

With regard to the new launches, he said the entry level Verito sedan which was earlier called Logan, Maxximo, a small truck, a sports electric car, Formula E prototype and Mahindra’s XUV will be unveiled. “For the first time perhaps electric cars have performed extremely well globally and this gives us a lot of confidence,” Maini said.

He pointed out that Mahindra’s electric car platforms will show where mobility is going. He said Verito has not been modified to suit the electric version. “There has been no compromise in specs. Almost everything including the boot will be of similar size. We expect to launch the car sometime this year,” he said.

The Formula E prototype will feature in the Formula race which will be held in 10 cities across the world. These cars can go from zero to 100 kms in three seconds, he pointed out. “During the first year, all the electric cars will have the same power train and chasis but from the second year onwards, companies will be allowed to develop their own power trains,” Maini said.

Maini said Reva-i which was quite popular in the UK has been withdrawn but a newer version of e20 will be launched in Europe soon and conform to all the necessary emission standards. He said the model will be exported to the neighbouring countries as well.

In 2010, Maini sold off 55 per cent stake in his electric car company to Mahindra & Mahindra but remained the company’s strategy and technology head as well as its CEO.

(This article was published on January 30, 2014)
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